Matt Wallaert is a behavioral scientist working at the intersection of technology and human behavior. He headed product at two successful startups, then Microsoft and Microsoft Ventures, and is now the Chief Behavioral Officer at Clover and author of Start at the End: How to build products that create change, with a slate of pro-social side projects including GetRaised, SalaryOrEquity, and IAskedHer. In this episode of the Product Science Podcast, we talk about how Matt gets his team to focus on the behavior they’re trying to change, and his unique research process.
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The Matt Wallaert Hypothesis: Great Product Teams Use Behavioral Science to Build Products That Create Change